LUXVONI
What Is A Sales Funnel—Why Should You Care? There are tons of marketing terms out there. A shortlist being SEO, PPC, white hat strategies, lead generation, CTR, etc. Something you might—or might not—have heard before was the sales funnel. But what is this, and how does it relate to your business? Why should you even care about a sales funnel? Let’s go over what a sales funnel is, why you should care, and how you can get started. What Exactly Is A Sales Funnel? Simply put, a sales funnel the route your customers will take to find you and ultimately buy from you. It’s a journey; it’s a process. In some regards, the process can seem quite complex, but ultimately is a necessary part of scaling any business. Sales funnels can be done in a variety of ways, including creating landing pages for them to find online, automated email marketing, videos, articles, and more. To put it bluntl...